MBA in International Business
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Creativity at Work

MIB Elective Course to personalize your learning path

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Creativity at Work

20, 21 APRIL 2026

DURATION: 2 training days (11:15 am to 6:15 pm - 9:00 am to 4:00 pm)
LECTURERS: Matej Cerne, Ph.D., Professor of Management at the School of Economics and Business, University of Ljubljana, Slovenia. Visiting Faculty MIB Trieste School of Management

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In today's dynamic and rapidly changing business environment, creativity and innovation at the workplace are acknowledged as one of the key factors for achieving sustainable competitive advantage. The importance of agility and flexibility is further strengthened in light of digital transformation, with technology changing jobs, organizations and lives in general.

The course will provide the participants a deeper understanding of the changes occurring at all societal levels and equip the participants with principles and practical tools needed to cope with those changes and thrive with adaptability and creativity, in particular in the digital workplace.

The objective of this course is to present the current state of digital transformation, show how it affects work, workplaces and individuals doing work, and offer flexibility and adaptability skills and techniques needed to thrive in creative work.
Responding to an increasing demand for non-routine, knowledge and creative work, the course demonstrates contemporary approaches to creativity and innovation management, supports them with real-world examples and techniques applicable to creative and collaborative work..
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