DATE
31 March 2026
5:00 – 6:30 pm
VENUE
MIB Trieste School of Management
FORMAT
In person.
In English.
MIB Trieste School of Management will host the presentation of the book "De-Risking Investments in Medical Technology Innovation: Strengthening Decision-Making and Valuation Accuracy in Medical Startups" on March 31st at 5:00 PM.
The volume is authored by Luigi Negri and Nicola Redi, internationally recognized experts in medical technology innovation.
Luigi Negri, Managing Director of ThinKeen Global and a expert professional in the medical device sector and business development, brings to the book his strategic vision developed through leadership roles at major healthcare organizations.
Nicola Redi, Core Faculty and Director of the Executive MBA in Business Innovation at MIB Trieste, and Managing Partner at Obloo, contributes his expertise in startup valuation and the implementation of growth strategies.
This book provides medical technology entrepreneurs and their investors with a decision-making methodology based on the scientific approach that maximizes their chances of success.
It enriches the understanding of valuation for medical startups, proposing an approach that moves the focus from the sophistication of the forecasting and financial methodologies to the quantitative importance of high-quality business assumptions and the economic impact of each critical business decision.
It also provides a complete set of visual, organized, and compelling mental maps tailored to the business of medical technology innovation; maps that visualize and link the medical venture’s decision-making and prediction problems.
Their use minimizes the probability of overlooking critical decision problems on the path to successful execution while connecting them through a sequential and hierarchical framework.
Finally, the book provides practical, real-life examples of how the scientific approach to decision-making can be used in medical technology startups outside the clinical trial area. The reader is left with various sets of valuable and practical tools that can be individually applied.
The event is free and open to the public.
Prior registration is kindly required.

